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23 Feb, 2021 15:10

Spotify to launch in 85 more countries

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Audio streaming company Spotify announced it was planning to expand into 85 more countries.

Key to its expansion, the company will offer its services in a further 36 languages, potentially also extending its reach to an additional billion users.

The Swedish firm announced its expansion plans on Tuesday at a livestreaming event featuring Justin Bieber, Prince Harry and Meghan Markle.

The expansion will focus on developing countries in Asia, Africa, the Pacific and the Caribbean, including on Nigeria, Tanzania, Ghana, Bangladesh, Pakistan, Jamaica and the Bahamas.

“These moves represent Spotify’s broadest market expansion to date,” Spotify said.

Spotify already had 345m monthly active users spread across 95 countries. Of those, 155m were premium paying subscribers.

Nevertheless, the firm faced stiff competition from Apple Music, with whom it is involved in an antitrust dispute over paying commissions to Apple when users download the Spotify app via the Apple App Store.


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Pilling and Co Stockbrokers Ltd. is not responsible for the content or accuracy of third party news articles and we may not share the views of the author or publisher.

We provide third party news for your convenience and information only and make no representation or endorsement whatsoever and hereby exclude all liability for any loss or damage that may be incurred by you as a result of your access or use. Please note that third party content may be subject to terms and conditions imposed by the third party owner of that content.